How we do it

We use serious play as our core approach for creating change.

Play is a catalyst for growth and goes with the grain of humanity. In other words, we are all naturally drawn to it.

Throughout childhood, we all experienced the extraordinary power of play in boosting our creativity, imagination and our ability to understand the world around us and find solutions for complex problems.

But the power of play is not limited to childhood; it remains deeply ingrained in us throughout our lifespan and continues to endow us with untapped secret superpowers. As adults, play takes on a variety of different forms; we play around with ideas, words, norms and ways of interacting with others.

We don't stop playing because we grow old;
we grow old because we stop playing.

George Bernard Shaw

At L3b, we help individuals and groups unlock their natural ability to play and leverage it to create positive change on a personal, professional, and organizational scale.